Topic: Finance

LoopMe surveyed 9,065 US consumers between January 6th – 9th, 2026 to gauge prospective 2026 tax filing behavior.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

• How consumers plan to file their taxes
• Satisfaction with last year’s filing
• Openness to switching providers
• When consumers plan to file their taxes
• Factors considered when choosing a tax preparation service

Activate these audiences in your campaigns today by contacting us_agency@loopme.com.

Also available via:

• LoopMe’s Premium Deals Library 
• The Trade Desk
• LiveRamp

LoopMe surveyed 6,710 UK consumers between 21 – 24 October 2025 to gauge banking habits and behaviour.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

• Checks on personal finances
• Banking products held
• Planning to apply for a credit card
• Reasons for choosing main bank
• Investing participation
• Investment products held or interested in

Activate these audiences in your campaigns today by contacting uk_agency@loopme.com.

Also available via:

• LoopMe’s Premium Deals Library 
• The Trade Desk

LoopMe surveyed 14,505 Australian consumers between 30 June and 3 July, 2025 to gauge preferences and behaviour around the banking vertical.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

• Frequency of checking personal finances
• Relationship with banks
• Planning to refinance loans
• Factors driving selection of main bank
• Planning to apply for a mortgage

Activate these audiences in your campaigns today by contacting apac_agency@loopme.com

Also available via LoopMe’s Premium Deals Library and The Trade Desk.

LoopMe surveyed 6,396 Americans between January 13th and January 17th, 2025 to gauge consumer behavior and preferences this tax season.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

• How users plan to file their taxes
• What drove users’ choices in how to file their taxes
• Factors to consider when choosing a tax preparation service
• When users plan to file their taxes
• Open to switching providers

Contact us to activate these audiences in your campaigns.

Also available via The Trade Desk and LiveRamp.

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LoopMe surveyed 6,656 US consumers between February 16th to February 21st, 2024 to gauge behavior and preferences around finance. Key insights from the research include how often consumers check their finances, how they use their financial accounts, and what their current financial goals are.

LoopMe surveyed 14,771 U.S. consumers between January 18th and January 21st, 2024 to gauge current consumer behavior and sentiment this tax season. Key insights from the research include tax filing preferences, when consumers plan to file their taxes, and what factors are most important to consumers when selecting a tax filing service.

LoopMe surveyed 2,272 CA consumers from July 7-10, 2023 to understand sentiment regarding tax preparation services. We also analysed what consumers value most from a tax preparation service provider and which type of tax preparation service they prefer.

LoopMe also carried out research into tax preparation services in the U.S.

LoopMe surveyed 2,116 U.S. consumers from June 15-19, 2023 to understand consumer sentiment regarding tax preparation services. We also analyzed what consumers value most from a tax preparation service provider and which type of tax preparation service they prefer.

LoopMe also carried out a study into Canadian consumer sentiment to tax preparation services.