LoopMe surveyed 3,607 UK consumers from 23 May to 4 June 2024 to understand sentiment regarding the technology and B2B industry. We also analysed the types of products consumers are planning to purchase in the next 6 months and what motivates their decision on the path to purchase.
PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:
Business decision maker
In-market for a mobile
In-market for a kitchen appliance
In-market for a laptop/computer
In-market for a TV
Contact us to use these audiences in your campaigns today.
With consumers adjusting to a new hybrid working environment and the cost of living rising, LoopMe is monitoring consumer sentiment in our UK, US and AU pulse report. By using our proprietary research platform, LoopMe surveyed 2,630 consumers across the UK, 2,622 consumers across the US and 2,641 consumers in Australia from 18 May 2022 to 23 May 2022.
We then surveyed a further 3,348 consumers across the UK, 3,115 consumers across the US and 3,505 consumers in Australia from 18 May 2022 to 23 May 2022.
IDC and the demand-side ad platform LoopMe wanted to gauge how users feel about in-app mobile advertising broadly, if users buy into the popular quid pro quo arrangement of “you watch advertising and in return we give you free content and services”, how users feel about being tracked by ad companies, and their perception of ad privacy measures.
With consumer identity at the forefront of digital advertising and becoming increasingly important as we navigate a post-cookie and post-identity reality, LoopMe is monitoring consumer sentiment in our U.S. and U.K pulse reports. By using our proprietary PurchaseLoop Research platform, LoopMe collected surveys from surveyed 2,410 consumers across the UK from March 2, 2021 to March 7, 2021.
We explored two key areas: Ad Preferences and Ad Regulation to understand the consumer point of view when it comes to advertising, data collection and subsequent impact on non-targeted ads. We also analyzed how consumers feel about the security of their online data, and their level of understanding of current ad regulations.
As the ad industry continues to roll out new protocols around online data and consumer privacy, our aim was to uncover whether consumers felt their data was safer due to these new protocols. Continuing to put the consumers’ thoughts front and center, we looked at how consumers value advertising both in exchange for content and in helping them make smart purchasing decisions.
With consumer identity at the forefront of digital advertising and becoming increasingly important as we navigate a post-cookie and post-identity reality, LoopMe is monitoring consumer sentiment in our U.S. pulse report. By using our proprietary PurchaseLoop Research platform, LoopMe collected surveys from surveyed 2,410 consumers across the U.S. from March 2, 2021 to March 7, 2021.
We explored two key areas: Ad Preferences and Ad Regulation to understand the consumer point of view when it comes to advertising, data collection and subsequent impact on non-targeted ads. We also analyzed how consumers feel about the security of their online data, and their level of understanding of current ad regulations.
As the ad industry continues to roll out new protocols around online data and consumer privacy, our aim was to uncover whether consumers felt their data was safer due to these new protocols. Continuing to put the consumers’ thoughts front and center, we looked at how consumers value advertising both in exchange for content and in helping them make smart purchasing decisions.
In this week’s consumer behavior study, LoopMe surveyed 7,930 US consumers on April 17-19, 2020 to understand their brand loyalties and preferences for everyday items during COVID-19 and the factors which impact these purchases. We also analyzed which products and services consumers are most likely to try next.
LoopMe surveyed 1,140 UK consumers on April 17-19, 2020 to understand their brand loyalties and preferences for everyday items during COVID-19 and the factors which impact these purchases. We also analyzed which products and services consumers are most likely to try next.
