As tourism strives to reach pre-pandemic levels in 2023, LoopMe is monitoring consumer sentiment in our UK pulse report. Using our proprietary research platform, LoopMe surveyed 4,939 consumers across the UK from 17-21 January, 2023. We then surveyed a further 3,923 UK consumers on 3-7 February, 2023.
LoopMe surveyed 1,478 UK consumers on 16-19 March 2022 to understand intent to travel this year. We also analysed the type of holiday consumers are most likely to book, how they intend to travel and whether consumers are still hesitant to travel since the pandemic.
LoopMe surveyed 2,295 UK consumers on 9-11 April 2021 to understand consumer intent to travel this year.
We also analysed the type of holiday consumers are most likely to book this year and whether they would consider going to a country that is anti-vaccine.
Looking ahead in 2021, LoopMe is monitoring consumer outlook in our first U.S. pulse report. By using our proprietary PurchaseLoop Research platform, LoopMe was able to survey over 1,700 U.S. consumers within the LoopMe audience pool across the U.S from December 29, 2020 to January 4, 2021.
We explored three key areas of sentiment; Comfort, Excitement and Intention to compare consumer outlook across in-store shopping and travel.
Comfort levels are low for returning to in-store shopping, with consumers favoring purchasing online. Excitement levels are higher for in-store shopping experiences for clothing and fashion. Consumers intend to shop both online and in-store in 2021.