LoopMe surveyed 3,610 UK consumers from 20 to 30 May 2024 to understand sentiment regarding gaming and entertainment. We also analysed which platforms consumers primarily use for gaming and streaming.
PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:
Contact us to use these audiences in your campaigns today.
As mobile gaming continues to grow in popularity, with the number of gamers reaching 3.2 billion in 2021*, LoopMe is monitoring consumer sentiment in our UK, US and SG pulse report. Using our proprietary research platform, LoopMe surveyed 5,468 consumers across the UK, 6,192 consumers across the US and 6,680 consumers across Singapore from 13 October 2022 to 17 October 2022.
*Statista, 2022
LoopMe partnered with IDC to field a survey of mobile gamers in six countries. These countries were selected, in part, to get a mix of high COVID-19 impact countries and low COVID-19 impact countries.
LoopMe surveyed over 3,800 smartphone users in the US, UK, Japan, Germany, Brazil and Singapore between April 1 and 10, 2021. Data was analyzed in May.
In this week’s consumer behavior study, LoopMe surveyed 6,670 US consumers on May 1-3, 2020 to understand how consumer gaming habits have changed during COVID-19. We also analyzed whether consumers are considering buying a new video game or console.
Download our PurchaseLoop Research US Consumer Snapshot: Gaming
In this week’s consumer behaviour study, LoopMe surveyed 2,670 UK consumers on 1-3 May, 2020 to understand how consumer gaming habits have changed during COVID-19. We also analysed whether consumers are considering buying a new video game or console.
Download our PurchaseLoop Research UK Consumer Snapshot: Gaming