LoopMe surveyed 5,273 consumers in the Philippines from 13 September to 17 October 2024 to understand sentiment regarding shopping during the golden quarter. We also analysed the type of items consumers are likely to buy during the sales periods and whether sales/discounts increase purchase intent.
PurchaseLoop Audiences transformed this survey data into exclusive, actionable segments, including:
- In-market for fragrance and cosmetics
- In-market for apparel and footwear
- In-market for electronics and technology
- Seasonal sale shoppers
- Luxury shoppers
- TikTok shoppers
- Online shoppers
- In-store shoppers
Contact us to use these audience segments in your campaigns today.
This research was also conducted in the following markets: