Mobile gaming represents a largely untapped oasis for brand advertisers. According to Statista, as a percentage of total mobile activity, users spend nearly 2x more time on mobile games than the channel’s share of advertising budgets. This imbalance highlights an opportunity for brands to innovate and stand out from the crowd whilst tapping into a growing and highly engaged audience.
LoopMe reveals why brands should embrace mobile gaming to unlock new levels of reach, resonance, and impact – positioning themselves to win big and not lose out.