In this week’s consumer behavior study, LoopMe surveyed 1,500 U.S. consumers on October 20-22, 2020 to understand health and fitness intent during COVID-19. We also analyzed what matters most to consumers when deciding to join a new gym or health club, purchase intent of fitness devices and at-home gym equipment, and whether consumers are planning a new diet or nutrition plan in the next 90 days.
Download our PurchaseLoop Research Consumer Snapshot: Fitness