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Published date: Friday, 31 January 2025

LoopMe Consumer Snapshot: Tax Season

LoopMe surveyed 6,396 Americans between January 13th and January 17th, 2025 to gauge consumer behavior and preferences this tax season.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

  • How users plan to file their taxes
  • What drove users’ choices in how to file their taxes
  • Factors to consider when choosing a tax preparation service
  • When users plan to file their taxes
  • Open to switching providers

Contact us to activate these audiences in your campaigns.

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