Published date: Tuesday, 5 May 2026

LoopMe Consumer Snapshot: Live Sports (US)

LoopMe surveyed 3,496 US consumers in March 2026 to gauge live sports viewing behaviors and trends.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

  • Sports actively followed
  • How fans follow sports
  • Viewing frequency
  • Concurrent behaviors
  • Summer sporting events to watch
  • Preferred viewing locations

Activate these audiences in your campaigns today by contacting pl_salesus@loopme.com

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