Published date: Thursday, 3 July 2025

LoopMe Consumer Snapshot: Back-to-School (US)

LoopMe surveyed 2,121 US consumers between April 28th to May 1st, 2025 to gauge consumer shopping habits ahead of the upcoming back-to-school season.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:

  • High spenders
  • High spenders + planning to shop both in-store & online
  • High spenders + values brand reputation
  • High spenders + values advertising
  • High spenders + shopping far in advance

Activate these audiences in your campaigns today by contacting us_agency@loopme.com.

Also available via LoopMe’s Premium Deals LibraryThe Trade Desk and LiveRamp.


The same research was conducted in the Canada. Download here.

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