LoopMe surveyed 2,121 US consumers between April 28th to May 1st, 2025 to gauge consumer shopping habits ahead of the upcoming back-to-school season.

PurchaseLoop Audiences transformed this research survey data into exclusive, actionable segments, including:
- High spenders
- High spenders + planning to shop both in-store & online
- High spenders + values brand reputation
- High spenders + values advertising
- High spenders + shopping far in advance
Activate these audiences in your campaigns today by contacting us_agency@loopme.com.
Also available via LoopMe’s Premium Deals Library, The Trade Desk and LiveRamp.
The same research was conducted in the Canada. Download here.