Brand challenge:
Going global
As an emerging electronics brand, CUKTECH wanted to increase brand awareness. CUKTECH were also looking to increase market share against leading competitors in the UK.
LoopMe drives brand awareness lift 8x higher than industry benchmarks for CUKTECH
Brand challenge:
Brand strategy: Bespoke audiences to guarantee results
Consumer Audiences: leverage PurchaseLoop Audiences pre-campaign survey to identify those who engage with outdoor sports, digital products and are travel enthusiasts
Brand Performance Optimization: use PurchaseLoop Brand to optimize the campaign in real time to achieve
CUKTECH’s lift goal of increased brand awareness and ad recall
Creatives: target in-market users with rich media creative to drive engagement
Campaign results:
Increased awareness
In recognition of this campaign, LoopMe won the Globalization Award at the 2025 Morketing Awards in Shanghai.
109.8%
109.8%
Lift in awareness
1.8M
1.8M
Impressions driven by LoopMe
8X
8X
Awareness lift above industry benchmark