Access cord-cutters and light TV viewers: this deal makes sure ads reach and engage audiences who are cord-cutters and/or light TV viewers, with users identified by LoopMe’s unique AI.
Details:
- Price type: dynamic CPM
- Ad formats: all IAB standard video & display formats
- Device type: desktop, phone, tablet
- Inventory type: desktop web, mobile web, mobile app, CTV
- Country: US, GB, DE, CA, FR, IT, SG, ZA, SA
- Benchmarks: video = 70%+ VCR; display = 0.25%+ CTR