Measurement & Data

LoopMe’s rich data insights and measurement solutions combine data from over 2 billion devices globally and are available to advertisers, publishers and tech platforms to enhance media measurement, optimization and attribution.

Our measurement and data products can be bought with LoopMe media campaigns or they can be activated across your preferred media partners or with your DSP of choice.

Audio/podcasting, OOH and TV companies can all benefit from LoopMe’s measurement and data solutions for advertising campaigns on their

respective platforms.

Real-time tracking to measure the effectiveness of your campaigns to key KPIs such as awareness, consideration, purchase intent and affinity. Analysis at device, individual or household level, covering all digital formats, including video, display, audio, OOH, CTV and linear TV.

Real-time optimization towards marketing outcomes and applied as a data segment into your DSP of choice. 

Uncover deeper insights about your target audience demographics, places visited, other products they like to buy and attitudinal results.