The team at Mobile Marketing are certainly thorough. Their Effective Mobile Marketing Awards cover over 25 categories, and judging by the size of the shortlist, the longlist must have been immense.
Our three entries were for...
Most Effective Advertising Network
Most Effective Native Advertising Campaign & Most Effective Social Campaign LoopMe & Mediacom - Selfridges "TheBeauty Project"
Most Effective Rich Media Campaign: LoopMe & Mediacom - Sky Christmas.
We're still waiting to see what happens with the shortlist for the People’s Choice awards. This will be released next week, and is where we get to vote for our first choice as 'real' mobile advertising people (as opposed to pretend ones). If we make the cut, we will be saturating social media with a call for people to vote for us. If it worked for Barack Obama, it'll work for us.
Whatever happens, the Awards Ceremony will take place in London on 27 November in The Grand Tower Bridge Hotel, so we'll be there, en masse, wearing our finest finery. See you there then!