Employee Spotlight: Sophie Knight


Employee Spotlight: Sophie Knight

June 5, 2018 / by Andrea

Tell us a bit about yourself.

I grew up in the Garden of England – Kent – I then moved to Nottingham to study Media and Cultural studies. My degree pushed me in the right direction for the career I have ended up in, I’m now 12 years strong working in the digital media!

I love yoga, music, festivals, traveling, cooking, drinking wine, beer & coffee- finding a good balance of all of these helps to keep me sane!

Why did you decide to join LoopMe? 

LoopMe offered me a great opportunity; the chance to run a team and work in a global role. I was ready for a new challenge and one that would push me to the next level of my career.

What’s your job role and day to day responsibilities?

I am Partnerships Director at LoopMe. I am responsible for all of our supply partnerships globally, ensuring we are running on premium mobile environments delivering the best KPIs to our clients. I have a great team who work on all of our publisher integrations and manage all of the media buys needed to keep our campaigns delivering and we’re supported by our awesome QA team in Ukraine.

No two days are the same, as a supply team we are faced with different requests from all of the markets we service. This can range from replying to sales on a complex site list or brief, ensuring delivery in a niche market, media planning & buying or negotiating rates and volumes with a new publisher. There is a lot of ground to cover.

What’s been the best moment at LoopMe?

My first day was pretty memorable! It was LoopMe’s 5th birthday ,so the whole company was taken to the beautiful De Vere Wotten House in Guilford, where we took part in team building activities followed by a 1920’s themed party. I certainly got an insight into life at LoopMe – a great mix of people, teamwork and great fun.

Tell us a fun fact about yourself? 

At age 12 I was part of the team that won the Great British Irish Dancing Championships.


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